I have a new endeavor that is launching today: GenBiz Solutions™. I’ve partnered with another professional genealogist, Sharon Atkins of It’s All Relatives, to develop a series of guides, tools and templates to assist genealogy entrepreneurs looking to start their own business or to add new products and services to their existing business.
When I started my own business over five years ago, most of the tools available were geared towards other types of businesses, not genealogy businesses. And the genealogy-related business information that was available focused on genealogists seeking research clients.
The goal of GenBiz Solutions™ is more than just producing “reading material” that gets filed away once read. The GenBiz Solutions™ Guides are paired with one or more practical templates that can be used to plan out ideas, products, and success.
Each month we’ll have new guides, authored by business owners who have found success with specific strategies and tools. Topics will cover the areas of marketing, product development, planning, as well as the day-to-day issues that many solopreneurs in the genealogy industry face.
Please take a minute to visit the GenBiz Solutions™ site at http://genbiz.solutions. You can also follow on Facebook (http://www.facebook.com/genbizsolutions) and Twitter (http://www.twitter.com/genbizsolution).
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Innovative solutions for genealogy-related businesses
GenBiz Solutions™ Guides Released
Chicago, Illinois: GenBiz Solutions™ Guides hit the marketplace today to meet the demands of the business owner with a genealogy-related business focus. Independent of developing genealogical research skills, today’s successful genealogy-related business owner must develop or enhance specific business skills. Each GenBiz Solutions™ Guide, geared towards the business side of genealogy, addresses a specific business topic. Initial guides released include:
- Starting a Genealogy Business
- Creating a Marketing Plan
- Building a Business Blog
- Building Media Relationships
- Creating a Sales Process
Each guide is priced at $4.95. Now through September 30, 2014, use the promo code FALLSALE2014 to get 10% off on all purchases. In addition, purchase the All In Bundle – all five introductory guides – for only $19.95, a 20% savings. Visit http://genbiz.solutions for more information.
Filling a Need for Business Education Materials
“Genealogy-related business owners come to this industry from a variety of backgrounds and with a mix of experience. Because there are multiple aspects to running any business, as well as aspects uniquely applicable to a genealogy-related business, we saw a need to devise a way to allow each business owner to select educational materials specific to their situation,” said Thomas MacEntee, owner of High Definition Genealogy. “Unfortunately, it’s not as simple as hanging out your shingle and starting to perform research for clients. Today’s genealogy professional is faced with making decisions about business structure, what services to offer, how to attract clients and how to compete.”
Real Advice from Real Genealogy Business Owners
“Tapping into the real life experiences of current business owners, we’ve created GenBiz Solutions™ Guides. Guides are authored by a group of diverse professionals and each examines a relatively narrow topic. This approach allows the genealogy-related business owner to select a guide or multiple guides specific to their unique needs, for a very minimal investment.” continued MacEntee.
GenBiz Solutions™ Guides are delivered electronically in a digital format; they offer knowledge, practical advice and include specific tools and templates for the business owner to incorporate into their practice.
About GenBiz Solutions™
GenBiz Solutions™ is an innovative series of guides for genealogists seeking to establish or enhance a successful genealogy-related business. GenBiz Solutions™ is a partnership of genealogy professionals, coordinated and led by Thomas MacEntee. To purchase GenBiz Solutions™ Guides or for more information, visit: http://genbiz.solutions.